ROTO

Rotogravure printing is a direct technique, meaning the ink is transferred from the engraved parts of the rotary machine's cylinders.

The advantages of rotogravure printing are:

• mechanical simplicity of the printing process;
• high printing speeds;
• variety of formats, including very large sizes.

This printing process requires perfectly smooth substrates and offers superior image reproduction; for these reasons, it is best suited for printing magazines or illustrated catalogs.

Rotogravure is recommended for prints where the iconographic component prevails and for high print runs, especially with lightweight, coated, or calendered paper.

To achieve high print quality, it is necessary to use liquid or volatile inks, primarily composed of pigment for coloring and characterized by rapid drying.